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[N.A.S.]™ Vibrant Collection, vegan botanical extracts for hybrid make-up, anti-aging, soothing, natural, stability | Cosmetics & Toiletries

Oct 16, 2024

Givaudan Active Beauty unveils a new generation of active botanical extracts designed to revolutionize make-up with its [N.A.S.]™ Vibrant Collection. This series of 100% natural origin active extracts represents a significant breakthrough in both performance and skin benefits, ensuring color stability and longevity.

Crafted through green fractionation, the [N.A.S.]™ Vibrant Collection comprises five potent natural extracts. Highly concentrated in bioactive compounds, these powder extracts offer strong antioxidant properties and each delivers additional skin benefits:

“There is a growing need for ingredients specifically designed for hybrid make-up formulas - ingredients that can easily be incorporated into make-up,” comments Fabrice Lefevre, Innovation and Marketing Director. “By focusing efforts into the sourcing and supply chain of natural ingredients, Givaudan Active Beauty has identified four natural raw materials known for their strong antioxidant potential that also offer proven benefits for the skin, while sustaining make-up performance.”

Givaudan’s specific process ensures the stability of the composition of the extracts and bioactive compounds, preserving their organoleptic properties and appearance. The oil-dispersible powders deliver their biological efficacy in make-up without compromising color performance, intensity or stability.

The [N.A.S.]™ Vibrant Collection is not just a set of botanical ingredients, it is the ultimate celebration of the power of nature, designed to meet the diverse needs of consumers. Embracing the future of make-up with an innovative and inclusive approach to beauty, the [N.A.S.]™ Vibrant Collection offers an answer for consumers looking for brands that understand and celebrate their uniqueness.

To learn more about our new ingredient and its marketing concept, we invite you to connect to uxbeauty.givaudan.com, Givaudan Active Beauty’s digital platform dedicated to cosmetic ingredients.

The above paid-for content was produced by and posted on behalf of the Sponsor. Content provided is generated solely by the Sponsor or its affiliates, and it is the Sponsor’s responsi­bility for the accuracy, completeness and validity of all information included. Cosmetics & Toiletries takes steps to ensure that you will not confuse sponsored content with content produced by Cosmetics & Toiletries and governed by its editorial policy.